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Technology Investment Bankers

Advisors to founders of leading technology businesses

We advise founders of leading technology businesses on M&A and financing transactions


We specialize solely in advising market leading, founder-owned technology businesses


We invest extensively in due diligence to enhance negotiating leverage and certainty of closing


We execute strategically targeted processes that have been proven to optimize valuation and terms

Wide shot of downtown Austin, where Fortitude Advisors HQ is located.

Fortitude is a premium service, high-touch firm where our clients receive hands-on, senior level advice and support.

Our unique approach has been proven to deliver high certainty of closing along with optimal valuation and terms.

Advisory services

Fortitude provides strategic guidance, expert unbiased advice, and comprehensive transaction support to founders of leading technology businesses on mergers & acquisitions, strategic sales, and equity & debt financing

View all services
Mergers & acquisitions

Mergers & acquisitions

Strategic sales, majority recapitalizations and acquisitions

Financing advisory

Financing advisory

Minority equity capital and debt facilities

Strategic advisory

Strategic advisory

Strategic partnerships, joint ventures and exit strategy

Representative transactions

  • View of downtown Austin from the West looking East.
    Greg Field, VP and General Manager at IQVIA.

    “The sale of our company, at phenomenal terms and valuation, was a huge success thanks to Fortitude.”

    — Greg Field, Founder, Chairman & CEO, Lasso Marketing
  • Photo of downtown Kansas City.
    Headshot of Clayton Reid, Board Member and Retired CEO of MMGY Global.

    “Fortitude provided insight and brought to light trends and potential improvements in our business that even we ourselves had not perceived.”

    — Clayton Reid, CEO, MMGY Global
  • Wide shot of downtown Dallas, Texas.
    Headshot of Matthew T Strausz, VP and President of Smart Start, Inc.

    “My team and I were amazed at their ability to drive up our valuation through multiple rounds of negotiations with large, global investors.”

    — Matthew T Strausz, Chief Executive Officer, SmartStart